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Cute Lingerie. Big Impact.

We design intimates that accentuate, not alter, your natural curves. No frills, no wires, no drama. Just beautiful lingerie that loves you back.1

Female-founded in London, aim to honour the force of nature that is female sensuality, all while raising money for important, but often overlooked, women’s charities. Every purchase helps a sister gain back her agency and dignity.

 • SUPPORTING IMPORTANT WOMEN’S CAUSES etc etc •

The bra is dead. Long live the bralette.

Round of applause for our unwired bralettes, working hard to save your boobs from sucky underwire indents. Your regular bra could never!

Our flexible underband doesn’t constrict your ribcage and feels as lush as a hug from a loved one, or bottomless mimosas. For real.

Over-supported and under-appreciated, small boobs are like a gourmet meal at a posh restaurant. Show them off in style.

racerback black mesh bralette plunge gold trim
Black Mesh Racerback Bralette
lace wire free bra unpadded shaped bralette
Black Lace Wire-Free Bralette
sheer mesh wire free bralette with support unpadded
Floral Mesh Bralette
brown mesh sheer sexy triangle bralette
Brown Mesh Bralette
triangle bralette lace unpadded wire free pastel blue
Pastel Blue Lace Bralette
black soft lace crossover bralette
Black lace Corssover Bralette

Bad boys. Cute knickers. Heaven.

Our delicate organic bamboo gusset keeps you fresh down there due to it’s anti-microbial qualities. It also feels like a cloud, and that’s what you deserve.

If you want your gluteus maximus to resemble a summer peach, you’ll love our perfectly shaped knickers.

Feather light and super soft, our edging elastic won’t rub your sensitive bits the wrong way. Ever.

brown mesh dark nude sheer Brazilian knickers
Brown Mesh Brazilian Briefs
black lacy full briefs sheer soft knickers
Black LAce Full Briefs
black gold designer full briefs high waisted knickers
Black Mesh Full Briefs
womens briefs knickers soft nylon mesh designer lingerie
Multicolour Mesh Briefs
lace brazilian knickers blue lace
Blue Lace Brazilian Briefs
lacy plack pink thong soft nylon g-string comfy
Black Lace Thong

Wanna play Mix & Match?

Whatever your style, our Mix & Match lingerie collections are designed to help you create a distinctive look that is all yours. 

ETHICS & SUSTAINABILITY

Few things are as personal as lingerie. Our lingerie starts our day with us; it should be comfortable, effortlessly sexy, and – ideally – reflect our values and beliefs. With us, it’s easy to build your foundation for a more ethical and eco-friendly wardrobe from the inside out.

Sharing is Caring

We take the profits and pour them into a number of not-so-sexy but important women’s+ charities, raising awareness about the issues that are usually hushed or pushed under the rug. Every purchase helps a sister gain back her agency and dignity.

You snooze - You lose

We try to minimise our impact on the environment by using ‘rescued’ deadstock fabrics that would have otherwise gone to landfill. This means we hardly ever re-stock our collections. If you like it, put a ring on it is what we’re saying. Once it’s gone – it’s gone.

Less is More

Our lingerie is produced here in the UK is very small quantities. Every item is handmade start to finish by one seamstress. Unlike most other brands, we never destroy any unsold stock. Instead, we give it away to women’s shelters and charities. 

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